The largest and most popular indoor playground chain in the Nordic countries, Leo’s Lekland, started operating in Finland at the end of 2016. We at Paja have been involved in the communication of the company’s Finnish operations from the very beginning.
We work closely with Leo’s communications and marketing team in Sweden almost on a daily basis. We also respond to customer enquiries on Leo’s Instagram and Facebook channels. We translate and tailor the company‘’s social media messages and campaigns, customer letters and some website texts.
With the opening of new playgrounds in Finland, we have been responsible for the local media activities, including press releases, media pitches and media visits.
Paja is a trusted partner, and we greatly appreciate the team's quick ability to produce - materials in Finnish under tight schedules. We also appreciate their expertise, which has helped us to better understand marketing and media communications in Finland.
Anders Forssten, Director of Business, Leos Lekland